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Can I Protect My Mark Against AI? Lessons From Taylor Swift’s Trademark Application

Posted by L. Ford Banister, II | May 08, 2026 | 0 Comments

Last April 28, it was reported that Taylor Swift filed new trademark applications to protect the pop star’s voice and image from artificial intelligence. Interestingly, this trademark application is different from other celebrities'. In this article, we will discuss what sets this trademark application apart from others and what we can learn from it.

Why Trademark "Agencies" Could Cost You Everything

Posted by L. Ford Banister, II | Dec 26, 2025 | 0 Comments

A recent USPTO sanctions case shows how trademark applicants lost their applications—and their money—by working with unlicensed agents. If you're thinking about protecting your brand with a trademark, you've probably seen ads from companies promising to handle your trademark application for a fr...

Infringement vs Counterfeiting

Posted by L. Ford Banister, II | Dec 19, 2025 | 0 Comments

The Legal Distinction That Changes Everything The accusation hits your inbox: someone's claiming you're selling "counterfeit" products. Or maybe you're the brand owner who just discovered knockoffs of your product, and you're ready to unleash the full force of counterfeiting penalties on the sel...

When $75 Million Becomes Zero

Posted by L. Ford Banister, II | Dec 12, 2025 | 0 Comments

The Lamborghini Domain Dispute That Every Brand Owner Should Know Cybersquatting, trademark rights, and the power of UDRP enforcement In October 2025, the U.S. Court of Appeals for the Ninth Circuit delivered a decisive message to cybersquatters everywhere: trademark rights matter, and bad fait...

Gray Market Goods: A Comprehensive Guide for Businesses

Posted by L. Ford Banister, II | Dec 05, 2025 | 0 Comments

Not all threats to your brand come from counterfeiters. Gray market goods, genuine products sold through unauthorized channels, can damage your brand reputation, undercut authorized distributors, and create customer confusion. This comprehensive guide explains the legal framework behind gray market enforcement, including the first-sale doctrine and material differences exception, and provides actionable strategies for protecting your distribution channels. Learn how to leverage contractual controls, customs enforcement, and strategic litigation to maintain brand integrity.

The Intellectual Property Fraud Chronicles: Part 1

Posted by L. Ford Banister, II | Oct 30, 2025 | 0 Comments

Identity theft is one of the most widespread and costly online threats facing individuals and businesses today. According to the Scorpion 2025 Legal Consumer Insights Report, law firms across the United States are seeing a sharp rise in client matters involving online fraud, impersonation, and digital identity misuse. From e-commerce sellers to everyday consumers, nearly everyone is at risk.

What Is a Schedule A Lawsuit?

Posted by L. Ford Banister, II | Aug 29, 2025 | 0 Comments

A Schedule A lawsuit is a federal court action that allows brand owners to sue dozens or hundreds of online counterfeiters simultaneously. These intellectual property enforcement cases have become the most effective tool for combating widespread e-commerce infringement, enabling rapid asset freezes, immediate takedowns, and comprehensive brand protection across all major platforms. Understanding Schedule A litigation is essential for any trademark attorney or intellectual property attorney representing brands facing online counterfeiting.

Trademark Infringement Litigation Attorney

Posted by L. Ford Banister, II | Aug 02, 2024 | 0 Comments

Trademarks are vital assets for any business. If someone is infringing on your trademarked property, enforcing your rights in a timely and strategic manner is critical. Ford Banister LLC has successfully represented clients in litigation cases involving a range of trademark infringement issues, i...

When Can I Use the ® Symbol?

Posted by L. Ford Banister, II | Jul 21, 2024 | 0 Comments

You can legally use the “® ” symbol after successfully registering with the United States Patent and Trademark Office (USPTO). The “®” symbol is a critical indicator in trademark law, denoting that a trademark is registered with the United States Patent and Trademark Office (USPTO). You may use t...

What is a black hat seller on Amazon?

Posted by L. Ford Banister, II | May 01, 2024 | 0 Comments

A black hat seller, or someone engaging in black hat tactics, is an entity on Amazon that purposefully acts against third-party sellers in an attempt to hurt the business of those they target.  Establishing and enforcing your intellectual property rights can protect you against black hat tactics....

Can I sue Amazon?

Posted by L. Ford Banister, II | Apr 30, 2024 | 0 Comments

A question we often get from Amazon Sellers is, “Can I sue Amazon”? Yes, you can sue Amazon. However, more than likely, you're going to have to go through arbitration rather than actual litigation.  Taking legal action against Amazon is a serious step that requires careful consideration. Don't he...

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